School of Business Info Session - Data Driven Marketing
Experience OC Session
The Okanagan School of Business (OSB) is a place where professors know your name, where teamwork and collaboration are encouraged, and where learning is taken beyond the classroom. The OSB offers certificate, diploma, and degree programs, as well as opportunities for students to enrich their college experience on student teams and clubs or to participate in study abroad programs.
It Knows When You are Sleeping, It Knows When You're Awake
What’s the deal with digital data? Do you know the tracking trail you are leaving behind whenever you are online? Marketers love the internet because of all the data! Join Professor Pamela Nelson to learn about the data marketers are interested in, and how personal they can get to entice your shopping behaviours online.